Premier Investments

About

Premier Investments Limited operates various specialty retail fashion chains in Australia, New Zealand, Asia, and Europe. It operates through two segments, Retail and Investment. The company offers sleepwear, school, lifestyle, and stationery products under the Peter Alexander and Smiggle brand names. It sells its products through retail stores, as well as through wholesale and online channels. In addition, the company invests in securities. Premier Investments Limited was incorporated in 1987 and is based in Melbourne, Australia.